Who I’m

I’m Salvo Pinella, Digital strategies and web marketing consultant and expert. Something of useful to know about me Communication & Marketing Bachelor at University of Palermo. Master degree: New media; Years of experience working in different environments. Web analyst and online business strategist. Marketing Innovator, business consultant for brands and companies to do business with efficiency, online The […]

Digital Marketing Loyalty programs. How to get more value by creativity?

Loyalty Marketing programs should became more creative, the existing are loosing their effective value . Just few words from an interview with the The Director of Loyalty Marketing at Leading Hotels of the World: Leadings wanted to find unique ways to reward members of its Leaders Club…. I think it’s a good idea, hope they will find […]